The thoughts behind the ISSO symbol mark
The symbol mark expresses the thoughts of ISSO TEA. It is meant to be a product that is compatible with modern life while retaining the traditional Japanese way of doing things.
The symbol mark of ISSO TEA prominently features the brand's name, 'ISSO,' in alphabetic form.
Its design, reminiscent of a solitary blade of grass standing amidst nature, encapsulates the essence of Japanese aesthetics, craftsmanship, and the delightful taste inherent in our products. Enclosed within a circle, the emblem also incorporates a decorative knot and an infinity symbol.
These elements collectively symbolize our unwavering commitment to promoting physical, mental, and environmental wellbeing. Furthermore, they represent our dedication to health and sustainability, reflecting the core values and continuous journey of ISSO TEA towards excellence in every aspect.
