We will be exhibiting at "OCHA STREET 2025" organized by Nihoncha Seikatsu from May 27th (Tue) to 29th (Thu)

We’re excited to announce our participation in “OCHA STREET 2025,” a Japanese tea market taking place from Tuesday, May 27 to Thursday, May 29, 2025, just outside the JR Shinjuku Station Miraina Tower Gate (in front of the NEWoMan Shinjuku 2F entrance).

OCHA STREET 2025 — Discover a new wave of Japanese tea culture born on the street.

ISSO TEA will be joining this special event, where eight next-generation brands are set to bring fresh perspectives to the world of Japanese tea. From May 27 (Tue) to May 29 (Thu), we’ll be offering tastings of our teas—come by and experience the unique flavors for yourself.

This market brings together a diverse range of emerging tea brands and long-established tea houses from across Japan, right in the heart of Shinjuku. We look forward to seeing you there.

About OCHA STREET 2025

Organized by Nihoncha Seikatsu (Japanese Tea Life), OCHA STREET 2025 will run for seven days—from Tuesday, May 27 to Monday, June 2, 2025—at the JR Shinjuku Station Miraina Tower Gate (NEWoMan Shinjuku 2F entrance).
Next-generation tea brands and long-standing Japanese tea artisans will gather from all over Japan, offering everything from freshly harvested 2025 shincha to premium sencha, matcha, and Japanese black tea.

Admission is free, and tastings are available at the venue. Visitors of all ages, genders, and nationalities are welcome to join.
Open daily from 11:00 AM to 8:00 PM—feel free to drop by and enjoy the world of Japanese tea.

Event Overview

Event Name: OCHA STREET 2025
Dates: May 27 (Tue) – June 2 (Mon), 2025
※ISSO TEA will participate from May 27 (Tue) to May 29 (Thu) only.
Time: 11:00 AM – 8:00 PM
Venue: Outside the JR Shinjuku Station Miraina Tower ticket gate
(in front of NEWoMan Shinjuku 2F entrance)
Admission: Free
Organizer: Nihoncha Seikatsu (Japanese Tea Life)
Supporter: Nakada Tatami Shop

For more details, please click here.